Self-proclaimed ‘rhythmic philosopher’ BENJAMIN A.D. returns with a eye-catching black and white visual to brand new track, Come My Way released on Friday.
The South London rapper endeavors to cover issues that relate to the daily lives of his audience and encourages them to connect with the track on a personal level.
The loneliness encountered by the artist whilst traversing this internal struggle is captured perfectly by the theatrical monochrome visuals for the track, directed by Miloflembo and Dir Lx, who “wanted to make the viewer ask questions, with many hidden meanings behind each scene” explaining that “the whole story is not what it would seem.”
Both directors worked with BENJAMIN A.D. on his last single, Monster’s Ball, with Dir Lx being known for his numerous SBTV freestyles. The film noir-style video fits perfectly with the eloquent rhymes and tight production of the track and received praise from the likes of The Source and RWD.
Check out the video to Come My Way.