New Track: Coldest Season – View

View coldest season

Finland’s hottest hip-hop export VIEW makes an icy return with his new single, Coldest Season, released last Friday via VILD Recordings.

With its icy-entrancing beats and introspective wordplay, Coldest Season is a darker offering compared to the previous single, Lace feat electro duo LCMD, which was supported by The 405 and The Line Of Best Fit. The single is taken from View’s upcoming debut album which will be released later in the year.

Following the success of his debut EP Avalon, Helsinki based View – real name Juuso Ruohonen – has already made a name for himself in his homeland with his own brand of darkly hypnotic beats and introspective lyrics. Favouring minimalism and low-toned sounds, the 23-year-old focuses on personal issues such as depression and identity, giving his music a rare and poignant honesty.

The Coldest Season is now available via iTunes…but for now, check out the black and white visual to the single.

New Music Video: Lace – View (ft. LCMDF)

Finland’s hottest property VIEW has just unveiled a seriously deep black and white visual to his latest alternative hip-hop effort Lace, featuring Electro-pop sister duo LCMDF. The six-minute short film is directed by 22-year-old self-taught Finnish filmmaker Jenni Salonen.

Lace is from VIEW‘s EP titled Avalon, released last Friday.


New Track! Lace – View (ft. LCMDF)

view the rapper

Finland’s hottest up-and-coming rap artist, VIEW drops third single Lace from his upcoming EP, Avalon out 2nd October.

Featuring Electro-pop duo LCMDF,  the three-and-a-half minute production displays a smooth, downtempo drive with an alternative hip-hop beat. Lace chronicles a tale of depression and survival, while showcasing a move away from his previous darker productions, which include the bass-heavy Spill (feat. Noah Kin).

To check out the previous releases from Avalon EP, head right here.