Having released the audio at the end of last year, JULY JONES unleashes the video for single, ‘Switch It Off’.
Speaking on the release, the British-Slovene artist says: “The single is about waking up from a one-night-stand and constantly thinking about the person you were with the night before. This is exactly what happened to my boyfriend & I, I became obsessed with fantasying about him to the point I couldn’t switch it (my mind) off.”
The fierce production mirrors the obsession and shows Jones hooked up to multiple videos of previous sexual encounters. Each video is drip-fed through cables that connect the braids on her head to the televisions, playing each individual memory back to her.
Check it out below…
