Pop Innovator BAYLI Shares New Single, ‘Act Up’

Brooklyn artist and songwriter BAYLI today returns with her new single ‘act up’ via her own self-titled label. The single arrives with a vibrant video shot in BAYLI’s native NY by director Kimber-Lee Alston. Dressed in the freshest fits, the playful love story sees BAYLI cross the city as she tries to win her girlfriend back.

Alongside the release of the vibrant track, BAYLI announced her latest EP Stories 2, with the project slated for release later this month (21st October). The follow up to 2021’s stories from new york, the six-track EP was written on the road and takes in themes spanning heartbreak, addiction, loneliness and self-discovery. ‘act up’ is joined on the project by intimate recent release ‘think of drugs’ and BAYLI’s unstoppable gay anthem ‘TELLY BAG’, which landed earlier this year to acclaim from the likes of i-D, DAZED, The Fader, PAPER and CLASH

BAYLI first made waves in 2016 as the frontwoman of the punk band The Skins, where her infectious melodies and signature songwriting were cultivated under the mentorship of music guru Rick Rubin. Now an independent artist, BAYLI’s musical output is as equally pop as it is R&B, rock, & punk, all delivered with a fierce stylish edge and unabashed confidence. Hailing from Brooklyn, NYC is her lifeblood, inspiring her fearless take on what it means to be an artist in the 21st century. BAYLI released her debut EP stories from new york last year featuring the unstoppable singles ‘boys lie’, ‘sushi for breakfast’, ‘foreigner’ and more. With support this year from the likes of Spotify (BAYLI was their EQUAL Ambassador for June), BBC Radio 1, i-D, Telfar, DAZED, Interview Magazine, The Face, Fader, CLASH, Foundation FM, The Line of Best Fit, PAPER, NYLON, Billboard and more, the future looks bright for BAYLI.

Check out the official video for ‘act up below

Watch DDG’s Cinematic Visuals For Latest Track, ‘If I Want You’

Following a string of successful singles so far this year, DDG the multi-platinum Michigan rapper has made a strong return with the visuals to his latest seductive single, ‘If I Want You’.

On the track, DDG serves up emotionally charged verses and a hypnotic hook underlined by beautiful background vocals and mesmerizing harmonies. The music video is starring none other than his girlfriend Halle Bailey of Chloe x Halle who appears in the accompanying cinematic visual, which depicts their vibe on-screen in a fascinating fashion. It notably paves the way for his anxiously awaited new album, ‘It’s Not Me, It’s You’, coming very soon…. but for now, why not check out the official video for the single below…

Mychelle Join Forces With Enny For New Single, ‘Forbidden Fruit’

Hackney-born singer, songwriter and guitarist MYCHELLE has unveiled her new track ‘Forbidden Fruit’ featuring ENNY. The latest single from her upcoming EP ‘Someone Who Knows’ which is set for release on 20th May.

Markedly more buoyant and rhythmic than Mychelle’s previous releases, ‘Forbidden Fruit’ is a rootsy yet bass-driven track. Sonically recalling the work of neo-soul songstresses India Arie, Tweet and Vivian Green, the track emits the ambience and mood of a peaceful summer afternoon.

Lyrically, the song details the moral dilemmas that arise when one falls for someone they know isn’t good for them and the complicated feelings that consequently rise to the surface.

Lending guest vocals to the track is fellow FAMM label-mate ENNY who adorns the song with a majestic rap verse. The newest addition in ENNY’s recent string of features, following her freshly-released collaborations with Shae Universe, Odeal and Boj. The resulting collaboration is a perfect marriage of Mychelle’s acoustic soul sensibilities and ENNY’s supreme rap stylings.

Directed by Portia Barnett-Herrin, the video follows Mychelle as she’s strolling through a park late at night where she is curiously enticed by a strange light that leads her to an alternative universe.

Soon she’s face to face with a version of herself she doesn’t recognise, engaging in a high-stake game of chess before completely disappearing. The video’s narrative is further complemented by visually rich collage sequences placing an emphasis on the sensory draw of fruits and flowers.

The new single comes after the release of her previous single, ‘Younger Self’ – the lead single of her forthcoming sophomore EP ‘Someone Who Knows’, which will coincide with her first ever headline show at The Lexington on 31st May.

Check out the video for Mychelle’s ‘Forbidden Fruit’ below…

Slatt ZY Drops Track, ‘Beautiful Scars’ + Video

After piling up millions of streams and earning critical acclaim from Lyrical Lemonade, EARMILK, HotNewHipHop, and more, Chattanooga, Tennessee’s brightest star SLATT ZY reveals the new emotionally charged single and music video ‘Beautiful Scars.’

On the track, 808s skitter beneath the airy production as his melodic rhymes exert a magnetic pull. It culminates on the hypnotic hook, “I make the struggle look beautiful.” In the accompanying visual directed by ZAEVISUALS, he raps to the camera in front of a cold city backdrop. The clip intercuts moments of Slatt Zy outside with intimate romantic moments under a grainy filter. The momentum mirrors the ebb and flow of his unpredictable cadence.

Slatt Zy has turned heads throughout 2021. ‘Lean On’ has amassed nearly 2 million video views with ‘Don’t You Fold’ nearing the million mark too. The two tracks showcase his versatility as he details his biggest struggles and celebrates his unlikeliest triumphs. Together, they’re a captivating reintroduction to his melodic, reflective trap music.

Check out the video for the single below…

Nija Unveils Video For Smooth R&B Single, ‘On Call’

Capitol Records recording artist NIJA captures the dizzying effect of a recurring, post-last call rendezvous in the official video for her new single, ‘On Call.’ She shot the clip in Los Angeles with director Jay R. Weneta (Lil Uzi Vert, Yung Bleu), who also helmed the video for her previous single, ‘Finesse.’

‘On Call,’ which was produced by Ambezza (Drake, Future, Tinashe) and Larkin Noir, earned widespread praise upon its release last month.

Check out the video for single below…