Watch 5tash’s Epic Visuals For Track, ‘Big 5tash’

Following his recent interview with NEW LEASE MUSIC, Atlanta-based hip-hop upriser, Ryan Lamar Alexander – aka 5TASH – circles right back with the video for his latest and – maybe greatest installment yet – titled ‘BIG 5TASH,’ the lead single off his debut EP ‘I, 5tash Banks’ released earlier this year.

The three-minute aminated production shows the GreenFolk emcee on a hard grind and also living the life of a young G!

Why not check out the video, directed and shot by New Life Visuals (NLV A1) @newlifevisuals.

Album Interview: The Answer – B.Eveready

It’s an absolute pleasure welcoming back B. EVEREADY on the blog. The Baltimore rapper was last featured back in 2018 with single, ‘Always Major.’

After lengthy spell away from the blog, he returns to discuss his upcoming album, ‘The Answer’ coming out tomorrow (26th February). Find out what events inspired him to produce the album – trust me, his reasons will truly resonate with you…have a read below...

NLM: Hey, thank you for taking part in an interview with NEW LEASE MUSIC. How is 2021 treating you so far?

BE: Pretty good so far. My family is dealing with some health challenges, we had some COVID scares, but everybody is well & on the road to recovery, so I can’t complain. We’re blessed.

NLM: You are about to drop your album ‘The Answer’, where you dropped singles ‘2BLACK2STRONG’ and The Answer (Intro) ahead of its release. What is the public perception on the singles so far?

BE: It’s been a good reception so far. The Answer (Intro) is a direct response to the book on the cover of the project – “The Negro A Beast or In the Image of God?” – and people are loving the truth I put in the track. 2BLACK2STRONG is a conscious turn up record that everybody has loved from day one. Hopefully it blows up the way I’m thinking it can.

 

NLM: What inspired you to produce the album?

BE: After dealing with the police-involved murders from last year & the protests, I felt like I had to have a project that was exclusively responding to that moment. Not to mention what was going on with the political scene. I felt like if I didn’t have something to say as a Black man, I wasn’t the artist that I thought I was. So I dug deep and came forth with these 7 tracks to speak to the times we’re living in. I feel like this expresses my point of view & thought process as a Black man in America in 2021.

 

NLM: What is/are your favourite single(s) from the album and why?

BE: I love the first two singles (The Answer (Intro) & 2BLACK2STRONG) definitely – they stand out for different reasons. The Intro is the mission statement of the project. It just speaks straight to the heart. 2BLACK2STRONG is a record that could spawn TikTok challenges, dances, and go up in a party while giving our people pride. Outside of those, I think it’s a tie between Ferguson & 3:57AM. Ferguson is a record that I definitely shed some tears to once I finished it. It talks about the riots, but also the 3 protest leaders that died under very suspicious circumstances. 3:57AM is a record that embodies the feelings you might be feeling at that time of the morning when you are being consumed by some of these thoughts. It partially feels like a dream, and then you think about what matters most to you as an individual.

NLM: So how would you describe the album’s sound to potential fans?

This is a project that is sample-heavy but embraces trap sounds. It sounds like Black Revolution & Black Liberation over a beat.

NLM: If you had to feature one mainstream artist on the album, who would it be and why?

BE: It’d probably be Kendrick Lamar, because I feel like this project is my version of To Pimp A Butterfly, and I’d love to hear him over 2BLACK2STRONG.

NLM: Did the Covid pandemic presented any drawbacks in the production of your album?

BE: It presented some challenges when it came to recording because my regular studio was shut down for a while. But we overcame that challenge pretty quickly, so outside of that, we’ve been able to keep it moving.

NLM: Do you have other project(s) for 2021?

BE: I definitely have a bunch more music coming for this year, and I can’t tell you everything that’s coming down the road, but I will tell you this: this will be my most prolific year of dropping music by far. Coming not too long after this project is the deluxe edition of my #GS2 EP, led by a single featuring MC Bravado & Kxng Crooked, so you know I’m serious with it out here.

NLM: How can potential fans find you?

BE: You can find me at my website BEvereadyRap.com, Twitter @BEveready, IG @b.eveready, or at my Bandcamp – Beveready.bandcamp.com.

NLM: Finally, any special shoutouts to those involved in the production of ‘The Answer’?

BE: Well, I definitely want to thank my wife who is a constant source of inspiration. The producers (Anno Domini, Synesthetic Nation, Baltimega, Alex Collins, Makaih Beats, Big Shot Beats), features (Jay Charles & Scholarman), and my studio & engineering folk (Lineup Room Studio, Brandon Lackey, MooseJaw, Beauvallis & Steel Tipped Dove). I appreciate what everyone brought to the table to make this project happen. And thanks to NEW LEASE MUSIC for allowing me to share this project with the world.

And just because y’all are my people, you can stream the project here before it drops anywhere else: https://beveready.bandcamp.com/album/the-answer 

B. Eveready’s album, ‘The Answer’ is out on 26th February

Arlo Maverick Shares Gripping Visuals For Single Hashtag

Western Canadian Music Award-nominated artist, ARLO MAVERICK shares his video/short film for the track, ‘Hashtag’, a song of protest about racial profiling and police brutality that will appear on his forthcoming EP, ‘Soul Merchant’, out in spring of 2021.

The video arrives amidst Black History Month to continue the conversation around the issues that Black people continue to face nearly a year after the global uprising in response to the murder of George Floyd.

Co-directed and co-edited by Maverick, the video’s concept draws from the real-life stories of Ahmaud Arbery, a 25-year-old Black man who was fatally shot while jogging; Tamir Rice, a 12-year-old Black boy who was playing with a toy gun and fatally shot; and others who were killed by police or while in police custody. In one lacerating verse, Maverick calls out the difference between how white men and minorities are treated by police.

With vocalist Riwo (of Melafrique) belting the song’s chorus, “I don’t want to be a hashtag one day,” and Black people being shown in everyday circumstances getting killed at random, Maverick suggests the prevalence of the bias-based policing that leads to violence. “When you see the chalk outlines of bodies and all of the hashtags come up at the end of the video, I wanted the viewer to be overwhelmed by the number of names on the screen. For them to think, ‘How many more Black lives need to be taken for changes to happen?’” said Maverick. “Since the video was filmed, more people have been killed. Before the end of the year, it’s going to happen again.”

The title, ‘Hashtag,’ is also a reference to fair-weather activism on social media and the use of hashtags to bring attention to the Black lives lost at the hands of police. “In using hashtags for something as serious as Black death you sort of make light of it,” said Maverick. “I think social media activism can be really powerful, but I also think it can desensitize. People get concerned, demand changes, these hashtags circulate, but without enough real action nothing will change. There’s still not enough accountability in the justice system.”

Check out Arlo Maverick’s video for his latest below…

Album Interview: Paradigms – Boldbeats

Introducing Philadelphia’s rapper BOLDBEATS for the first time on the blog and his latest full-length album, ‘Paradigms’, a reflective collection of work that encourages us to step back and really think about life. So find out what exactly inspired him to produce the album and what hip-hop mainstreamers he would like to jump on his mammoth set.

Very interesting guy…why not get to know him below…

NLM: Hey, thank you for taking part in an interview with NEW LEASE MUSIC. How is 2021 treating you so far?

BB: So far, I’m liking how things are looking. I haven’t made any real moves just yet this year, but if all goes well, we’re about to stir some things up.

NLM: You released your album ‘Paradigms’ in November 2020. What is the public perception on the project so far?

BB: I’ve gotten nothing but good feedback back about the project. It’s doing what it’s doing, but that’s without any REAL promotion behind it. Which we plan on changing in the coming month or so.

NLM: What inspired you to produce the album?

BB: Well, it’s actually a mixtape, but it does hold meaning like an album would.
I’ve been spending a lot of time working on myself, trying to find out who I am, not only as an artist, but why my life is a thing y’know? Deep shit. All of comes from me shifting my paradigms. Which is a system of beliefs, ideas, values, and habits that is a way of thinking about the real world. Even the small shit counts, like, making your bed in the morning. I’ve been trying to change my bad habits to start becoming who I envision myself to be in the future.

The same with my music, I’m not getting stuck into one category. I’m not coming into the game as a drill rapper, or a conscious rapper. I’m coming in as an artist, and I’ve come to realize, that that’s how it should be! Music is art, and if you have the ability to create many styles, then why the f**k shouldn’t I do it, and be praised all the same for it, if not more?

NLM: What is/are your favourite single(s) from the album and why?

BB: I’d say Therapy, Open Door and All Out are my favourites. I chose these three because on these songs, I was just venting. Those were ones that I went into the booth and just vibed. I record my own music, so I’m always alone when I do it. It’s just how I’d prefer it for the most part. That way I’m free to try different sounds, and vibes, and not have to cloud my mind with a fear of criticism if something sounds whack hahaha.

NLM: So how would you describe the album’s sound to potential fans?

BB: ISSA VIBE! No doubt! I’ve got a lil bit of everything on there, and it’s a project that you can just let run through. Of course they’ll have their own favourites, but at the end of the day, if they genuinely ENJOY music, they’re gonna love the mixtape.

NLM: If you had to feature one mainstream artist on the album, who would it be and why?

BB: Oh, that’s an interesting question. I didn’t see that coming. Forreal, I’d say Lil Uzi on “All Out” . That shit would’ve went DUMB, and a show with that, I can already feel the energy coming back from the crowd! Haha, one day.

NLM: Did the Covid pandemic presented any drawbacks in the production of your album?

BB: Honestly, no. My studio is in our basement, so I had no setbacks.

NLM: Do you have other project(s) for 2021?

BB: Oh yeah, but they’ll all be single projects. Might do a little mixtape or EP at the end of the year, but, who knows?

NLM: How can potential fan find you?

BB: You can find me at the following:
Facebook- BoldBeats
Instagram- xboldbeats
Twitter- BoldBeatsEnt
SoundCloud-BoldBeats
Apple Music- BoldBeats
Spotify- BoldBeats

NLM: Finally, any special shout outs to those involved in the production of ‘Paradigms’?

BB: A big shoutout to my mom for tellin everybody and their momma about it lol, and the biggest shoutout to my pops for helping me get where I am today. I wouldn’t have the courage to do it without them.

You can catch Boldbeats album right here.

Album Review: Rawest 2 – Fly Von

Unlike his pervious set, ‘Fly Von Mix Vo.1’ FLY VON‘s latest album, ‘Rawest 2’  features mellowed out backdrops, melodic chants all brought together by the intermittent presence of the b-line – in fact it’s a complete opposite of the name of the album…

However, I might have spoken too soon as further along the album, the melodic chants becomes more sporadic, the semi-tranquil bassline becomes more infectiously HARD and Fly Von’s trance-like flow turns all RAW. Ninth effort, ‘Fast Life’, totally interrupts the album’s tranquility with its bold energy and Fly’s fiery flow which gives such an unbelieve head rush.

All in all, I did expect a little more punch from ‘Rawest 2’ – that ‘I don’t give a f**k energy presented in his previous releases – however what this album has showed me is that this Virginia rapper can do it as smooth as they come and it can be still soul-satisfying. Check out ‘Rawest 2’ below and songs recommendations.

Must Listens: Pina Loca Smoke, Stay Patient, Tokyo Tees, No Limit