New Music Video: Swimming – Cherri V (ft. Roxxann)

Beginning the year with sultry single ‘Swimming’,  which has been garnering strong early support from BBC 1Xtra plus others, CHERRI V returns with the accompanying visuals for her latest offering.

Produced by Asylum 33, who have previously worked with Tinie Tempah, Mr. Eazi, Shakka, and Bonkaz, among others, the music video for ‘Swimming’ sees Cherri V and RoxXxan bringing a more relaxed and organic visual element to the experimental R&B production, as they party among friends, while the British R&B/Soul singer/songwriter gets to know her leading man, without the usual pressures that come with meeting someone new.

Speaking of the inspiration for her ‘Swimming’ visuals, British R&B/Soul singer/songwriter said, “I’m glad Asylum 33 were able to capture that house party relaxed feel. I also wanted to take a little more of a casual approach for this video, compared to ‘Leave Me Be’, and shove my real friends in front of the camera lol. The shots in the pool were a highlight for me! I’m really proud of this visual”.

Check out this bad boy production…


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