The Hoodies Remake Classic Rock Hit ‘Summer of 69’ With New Single And Video

Canadian singer Bryan Adams released his hit single ‘Summer of ’69’ on 17th June 1985. On the heels of the Rock anthem’s 38th anniversary, the viral rap sensations known as THE HOODIES share their take on the original song’s concept. Released to all major digital streaming platforms on this year’s summer solstice (21st June), the new single finds brothers E-Class and Young Poppa claiming dominance ahead of the season with braggadocious raps over producer A2’s chopped sample of the original melody and famous guitar riff.

Hailing from New York, The Hoodies are brothers Eben “E-Class” Nettles and Umar “Young Poppa” Abrams. The duo’s name serves as a tribute to the unjust government-sanctioned killings of young Black men, reclaiming the often demonized symbol of a Black man in a hoodie. Together, older brother E-Class (25) and younger brother Young Poppa (17) embody the fusion of two disparate generations and, consequently, imbue Hip-Hop’s throwback era as well as its promising future.

Best known for their viral social media freestyle series ‘In The Whip’, the two young emcees have been honing their craft since the ages of nine and four respectively. With impressive wordplay matched by sharp flows and an unrivalled ferocity in their delivery, The Hoodies first became internet sensations in 2016 when a video recording of the two trading bars over Jadakiss and Styles P’s “One More Step” in the front seats of their mother’s car racked up over three million views on Facebook within a month. The clip eventually caught the attention of famous fans like D.L. Hughley, and even landed the two brothers on The Ellen Show.

Since then The Hoodies have gone on to release a full-length album (Blood Thicker) in 2019 and an EP (Where Should We Land) in 2020. They’ve also gone on to deliver electrifying performances for just about every online freestyle platform, including Hot97’s Funk Flex, Sway’s OVERTIME, Bars On I-95, and many more. Rap legends such as Black Thought, Fat Joe, 50 Cent, Snoop Dogg, Redman, Jadakiss, and Styles P have all vehemently co-signed the duo. With rightful comparisons to The Notorious B.I.G, Young Poppa’s talents extend beyond Rap and onto the small screen with supporting acting roles in shows like NBC’s The Last OG and Law & Order, Hulu’s Wu-Tang: An American Saga, and more.

Check out the video below, directed by Corey Hallam and Tiffany Abrams…

Welsh alt-pop artist Mali Haf releases new single ‘Shwsh!’

MALI HAF takes a new direction with her brand of alternative pop through new single ‘SHWSH!’ which bursts of empowering pop that urges its listeners to be themselves in the worlds of Reality TV and social media. There is empathy for how we have to navigate the bombardment of media advice, designed to create dissatisfactions. The last verse wishes that we could be free to allow love into our lives.

The other clear message in the lyrics is that your gender identity is personal to you, no-one should dictate how you should express it. The single will be accompanied by a video which depicts Mali being auditioned for the part of playing a “woman”.

‘SHWSH!’ is the first single leading towards an EP in the Autumn. This new material is a collaboration with the South Wales based producer Minas. Have a listen below…

April Jai tackles mental health issues in new single, ‘You Didn’t Notice’

A rising force on the London pop scene, APRIL JAI returns to her sad girl roots with new single, ‘You Didn’t Notice’.

Fusing delicate acoustic guitars with brooding synths, ‘You Didn’t Notice’ explores the duality of emotion and dealing with the sense of abandonment from the happier half of yourself. Ending with an explosively emotive bridge, the single takes an uphill journey as its dynamics builds towards a heartfelt ending.

Speaking of the inspiration behind the single April says: “Healing from mental illness is not always linear and sometimes dark thoughts creep up when you least expect them. If you’ve ever been in a place where you don’t notice you’re slipping into a dark spiral until it’s too late, this is for you.”

Making her name for herself in London’s pop music scene with chilled productions and emotionally-charged lyrics, April TikTok viral hit, ‘It Ends With Us’ generated over 500K on Spotify. Her previous sultry single, ‘Stop Fighting It’ emerged as her first release since her sold-out tour in December at London’s Troubadour – proving her ability to translate online viral attention into a real life fanbase.

With a growing catalogue of heartfelt releases under her name, April’s pop releases matched with her natural storytelling abilities sees her continuing to attract listeners from around the world, tapping into ups and downs of navigating life and relationships.

Continuing her progression into the pop world, ‘You Didn’t Notice’ is another honest and heart wrenching effort from April Jai. Have a listen below…

AMAARA shares her great escapism single, ‘Bright Lights’ + Video

AMAARA is the multimedia project of musician, actor and filmmaker Kaelen Amara Ohm. From 2013-2016, she joined Canadian indie-folk band Reuben and the Dark as a lead guitarist and keyboard player, touring North America and opening for acts like St. Vincent, Vance Joy and The Counting Crows. She is now set to release her first official LP as AMAARA, Child of Venus, on next month (7th July). The Canadian-born singer-songwriter and producer’s third collection of songs (following 2017’s Black Moon EP and 2020’s Heartspeak EP) is reminiscent of classic-era dream-pop as well as Radiohead’s most spectral and haunting moments – and yet the resulting sound is entirely her own, teeming with detail in a way that draws listeners in and keeps them coming back.

Following up on lead single, ‘New Love’s Mortal Coil,’ the track ‘Bright Lights’ is about a road trip AMAARA took from Los Angeles to Berkeley, California through Big Sur to clear her head after a really challenging situation she had just been through. Reversed guitar riffs and washed out synth pads give the song a very spacious and open quality which is often how AMAARA feels when driving – especially on the coast.

Watch the official video for ‘Bright Lights’ below…