Welsh alt-pop artist Mali Haf releases new single ‘Shwsh!’

MALI HAF takes a new direction with her brand of alternative pop through new single ‘SHWSH!’ which bursts of empowering pop that urges its listeners to be themselves in the worlds of Reality TV and social media. There is empathy for how we have to navigate the bombardment of media advice, designed to create dissatisfactions. The last verse wishes that we could be free to allow love into our lives.

The other clear message in the lyrics is that your gender identity is personal to you, no-one should dictate how you should express it. The single will be accompanied by a video which depicts Mali being auditioned for the part of playing a “woman”.

‘SHWSH!’ is the first single leading towards an EP in the Autumn. This new material is a collaboration with the South Wales based producer Minas. Have a listen below…

Song of the Day: Ooh La La – Harry Hench

Recently signed to Manchester Music Group label, owned by Mr. Jones who was previously featured with tracks, ‘You’ and ‘Brand New’, HARRY HENCH shows the world what he’s made of with debut song ‘Ooh La La’, out now for your pleasure.

With a uplifting and flirtatious Latin-esque vibe, which is very fitting in becoming a summer anthem, the single shows Harry’s appreciation for his love interest, making him go simply, ooh la la!

Hailing from a small town in northwest England, Harry started his journey many years ago as answer to relieve the pressure of everyday life. Despite others trying to discourage him from his path, Harry casted any negativity aside and continued to hone his craft.

Harry’s journey is more than chasing frame; it’s more of a journey of self-discovery and self-love, reminding himself that – in the words of Muhammad Ali- ‘Impossible is Nothing’. Through his journey, Harry aims to inspire shy, troubled and vulnerable kids, that no one thinks of, to never give up on their dreams – no matter how great it is.

Have a listen to ‘Ooh La La’ below…

April Jai tackles mental health issues in new single, ‘You Didn’t Notice’

A rising force on the London pop scene, APRIL JAI returns to her sad girl roots with new single, ‘You Didn’t Notice’.

Fusing delicate acoustic guitars with brooding synths, ‘You Didn’t Notice’ explores the duality of emotion and dealing with the sense of abandonment from the happier half of yourself. Ending with an explosively emotive bridge, the single takes an uphill journey as its dynamics builds towards a heartfelt ending.

Speaking of the inspiration behind the single April says: “Healing from mental illness is not always linear and sometimes dark thoughts creep up when you least expect them. If you’ve ever been in a place where you don’t notice you’re slipping into a dark spiral until it’s too late, this is for you.”

Making her name for herself in London’s pop music scene with chilled productions and emotionally-charged lyrics, April TikTok viral hit, ‘It Ends With Us’ generated over 500K on Spotify. Her previous sultry single, ‘Stop Fighting It’ emerged as her first release since her sold-out tour in December at London’s Troubadour – proving her ability to translate online viral attention into a real life fanbase.

With a growing catalogue of heartfelt releases under her name, April’s pop releases matched with her natural storytelling abilities sees her continuing to attract listeners from around the world, tapping into ups and downs of navigating life and relationships.

Continuing her progression into the pop world, ‘You Didn’t Notice’ is another honest and heart wrenching effort from April Jai. Have a listen below…

Song of the Day: IG – Wxndchime

WXNDCHIME is a British-Jamaican artist from South London who much like the musicians who influence her, utilises her music as a tool of expression against injustice. Having lived in both England and Jamaica, her sound which creates allegorical reggae/neo-soul infused melodies, overtly reflects on the Black/Caribbean influence on British society and the reverberations of this.

She explains her name as the symbolism of making peaceful noise from collisions. She removes the ‘I’, replacing this with the militancy of ‘X’.

‘IG’ is the first single from Wxndchime’s EP ‘IOUSZ’ which features eclectic sounds heavily influenced by the reggae, hip hop and neo soul/jazz she grew up on.

The song is an introduction to the complexity and dynamism that is Wxndchime, with distinctive lyrical verses and R&B hooks inspired by the harmonic arrangements of her gospel choir days. Through upbeat, playful melodies the song explores deeper realities of chauvinism, mental health, and a world heavily focused on image and surveillance.

The song features North London’s afro swing artist Tape, and the music from Alabama producer Yunnie is a collaboration which can be heard throughout her EP along with tracks produced by SpaceAgeRasta and Sena Beats. Have a listen below…