New York-based singer-songwriter MAE KRELL‘s shares single ‘rest stop’, an undeniable emotional rawness. Underscored by layered, lush instrumentation, Mae’s vocals bristle with palpable emotion as they come to terms with the loss of a friendship.
Mae started to write the single when their car broke down in the trucking area of a rest stop. They were feeling lost in life, both figuratively and literally. “I was sad and still processing a really painful friend breakup and just overall not in a great place,” Mae says. “In writing ‘rest stop,’ I was learning that sometimes getting healthier and becoming more independent can end in a loss of a relationship .And, as this specific friendship ended, I started to realize that maybe it wasn’t as good for me as I thought it was.”
For the accompanying music video, Mae hit the road with visual artist Caro Hallock to revisit the aforementioned rest stop. The video chronicles the journey back to where the song was first conceived through nostalgic and timeless road trip footage. Check it out below…
SAM LOUIS’ single, ‘Die Tonight,’ was influenced by the uncertainty and growing social anxiety of the pandemic. This record is about living in the moment, forgetting about everything around you, and falling victim to the rush of love in a dark time.
So submerge yourself in the mesmeric soundscapes by hitting the button below…
Hailing from Nigeria, Igho Kevwe (aka KEVWEH) puts together a killer smooth R&B joint titled ‘Waiting’ with the help with three creditable artists from his native country.
The track features Adryanne, the young pen-smith who opens with a vivid story of doubt and anger with a partner in a relationship, from a female’s point of view. Reynbow adds some colour to the record, coming from the perspective of an unrepentant but hurt male lover, narrating how the relationship grown distant overtime and ponders whether falling in love was the worst mistake – but despite hurt feelings, he’s open to jumpstart the relationship. Rising afro fusion sensation, H.O.M.A jumps on the last verse, giving a summary of what love is and the expected pain that follows.
An A&R for Black Federation label, Kevweh wants to give a taste of what he can do as an artist, through his debut single. With his natural love for music and good rhythm, he hopes you guys will keep him on your radar. Have a listen below..
Gaming Music legend THEFATRAT, popularly known for his immense online following of over 5.6 million YouTube subscribers and extremely popular songs like ‘Unity,’ ‘Monody (feat. Laura Brehm),’ and ‘Fly Away (feat. Anjulie),’ which have over 800 million streams combined, follows up with a catchy new collaboration, ‘Our Song.’
The chill electronic single features the sultry vocals of singer/songwriter Cecilia Gault, popularly known for the 2019 hit ‘Love Me Like You Used To’ with Kaskade and the Top 10 Billboard Dance Bop ‘Parallel Lines’ with Zookëper. ‘Our Song’ is the fifth song revealed from TheFatRat’s debut album, PARALLAX, available now on all digital streaming platforms.
‘Our Song’ is a track that I’m particularly proud of. Emotionally and sonically, it’s very different from anything that I have done before and it opens a door to a new sonic world that I will further explore in the future,” said TheFatRat. “It’s special to me because it’s almost an anti-electro track. Unlike most electronic music, the drums are loose and often off timing. Also there is no Autotune or other pitch correction on the vocals. Everything is rough and natural and still the track sounds unlike anything that I have ever heard before.”
TheFatRat and Cecilia Gault have worked together in the past on his 2018 single, “MAYDAY,” which was co-written by Cecilia and performed by Laura Brehm.
A !MS joins forces with Akelle from platinum selling, chart-topping super group WSTRN, and frequent collaborator AV Allure for single ‘iLIKE’.
Taking to social media, the rap star confirmed the single is taken from his debut project, which will be with us this Autumn. Having had huge success releasing singles throughout his career, that have awarded him over 20 million streams, 50 million YouTube views, platinum selling records and numerous awards, the album is set to be the culmination of his life’s work and experience, something that has substance, graft and endless topical content to explore.
The announcement comes just a month after his first release of 2021, the sensational international link up, ‘Honor’ featuring Projexx, Julian Marley, AV Allure and super-producers Cool & Dre. The track, which will also be part of the ‘OFFSHORE’ tracklist, has already notched up over 1.2 million streams on Spotify, 2.4 million YouTube views and sparked rave reviews from the likes of HELLO!, Notion, CLASH and Wonderland, as well as support across BBC Radio 1Xtra, Capital Xtra, Kiss FM and Apple Music 1.
‘iLIKE’ offers up a variance in vibe for A!MS with classic Mediterranean vibes and sweet R&B sitting at its core. Describing the record on his own terms, A!MS explains “It’s a feel good R&B rhythm that takes us back to the days of P Diddy and Dr. Dre, those R&B Rap collaborations with a twist of Drill bass on it”.
Whilst A!MS is a seasoned rapper who has consistently produced visionary sounds and styles with impeccable, hard-hitting lyricism, ‘iLIKE’ offers up a deeper insight to his personal nature and the morals that define him as a person. “The song is about celebrating ladies and unshaming things like the ‘OnlyFans’ hustle. Ladies can be beautiful and use that to make a living if they wish, it doesn’t deserve judgement and discrimination. I’d love for women to know they’re beautiful and can achieve anything they want. I also want men to understand that at all costs, we need to respect and protect our ladies, because without them, we wouldn’t exist, FACTS!”
Giving us an insight in to his debut album, A!MS is already exploring his long-standing industry connects as he leans in to the worlds most celebrated producers, artists and musically talented for the culmination of his lifes work to date. With fresh confidence and an unapologetic attitude, the transition from A.M. SNiPER to A!MS marks more than a name change but a significant moment in his career as he delivers his best work to date.
