Tag: new single 2023

April Jai tackles mental health issues in new single, ‘You Didn’t Notice’

A rising force on the London pop scene, APRIL JAI returns to her sad girl roots with new single, ‘You Didn’t Notice’.

Fusing delicate acoustic guitars with brooding synths, ‘You Didn’t Notice’ explores the duality of emotion and dealing with the sense of abandonment from the happier half of yourself. Ending with an explosively emotive bridge, the single takes an uphill journey as its dynamics builds towards a heartfelt ending.

Speaking of the inspiration behind the single April says: “Healing from mental illness is not always linear and sometimes dark thoughts creep up when you least expect them. If you’ve ever been in a place where you don’t notice you’re slipping into a dark spiral until it’s too late, this is for you.”

Making her name for herself in London’s pop music scene with chilled productions and emotionally-charged lyrics, April TikTok viral hit, ‘It Ends With Us’ generated over 500K on Spotify. Her previous sultry single, ‘Stop Fighting It’ emerged as her first release since her sold-out tour in December at London’s Troubadour – proving her ability to translate online viral attention into a real life fanbase.

With a growing catalogue of heartfelt releases under her name, April’s pop releases matched with her natural storytelling abilities sees her continuing to attract listeners from around the world, tapping into ups and downs of navigating life and relationships.

Continuing her progression into the pop world, ‘You Didn’t Notice’ is another honest and heart wrenching effort from April Jai. Have a listen below…

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AMAARA shares her great escapism single, ‘Bright Lights’ + Video

AMAARA is the multimedia project of musician, actor and filmmaker Kaelen Amara Ohm. From 2013-2016, she joined Canadian indie-folk band Reuben and the Dark as a lead guitarist and keyboard player, touring North America and opening for acts like St. Vincent, Vance Joy and The Counting Crows. She is now set to release her first official LP as AMAARA, Child of Venus, on next month (7th July). The Canadian-born singer-songwriter and producer’s third collection of songs (following 2017’s Black Moon EP and 2020’s Heartspeak EP) is reminiscent of classic-era dream-pop as well as Radiohead’s most spectral and haunting moments – and yet the resulting sound is entirely her own, teeming with detail in a way that draws listeners in and keeps them coming back.

Following up on lead single, ‘New Love’s Mortal Coil,’ the track ‘Bright Lights’ is about a road trip AMAARA took from Los Angeles to Berkeley, California through Big Sur to clear her head after a really challenging situation she had just been through. Reversed guitar riffs and washed out synth pads give the song a very spacious and open quality which is often how AMAARA feels when driving – especially on the coast.

Watch the official video for ‘Bright Lights’ below…

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Song of the Day: Dark Side – Hippy X

Introducing HIPPY X, the Bermudian born and raised rapper taking the music world by storm with his latest release ‘Dark Side’. On this cut, Hippy X demonstrates his ability to construct powerful, impactful lyrics that are both thought-provoking and pleasing to the ear.

‘Dark Side’ is produced by UK sensation, George Armstrong, whose beat provides a smooth, sultry saxophone backdrop for Hippy X’s profound lyricism. The former Coast 2 Coast showcase winner delivers his verses with a calm intensity, whilst also finding space to exhibit his artistic versatility, the foundations for which Hippy X has received national radio play on Capital XTRA and has enjoyed positive reception and celebration in his home country.

With ‘Dark Side’, Hippy X is primed to make his mark on a global scale and establish himself as one of hip-hop’s most promising rising talents…Check out the video for the single below…

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Critically Acclaimed Canadian R&B Pop Artist, Myles Lloyd Shares New Single, ‘Shadows’

Hailing from Montreal, Canada, R&B/pop artist, MYLES LLOYD possesses a vocal presence and songwriting that is filled with a careless emotion that can be defined as vulnerable, honest and when at its best, confusing. Filled with complex stories and real-life scenarios that have come to his attention over the past years, his music acts as a release when his thoughts are finally transformed into lyrics.

His new single ‘Shadows’, is a mellow refusal to let inner demons dictate your next move and start making your own decisions. With transitional monologues and soaring energy, Lloyd’s latest single soars with euphony. In collaboration with global producer Nepaondabeat, as well as 4nghts and Niketaz, their seamless writing efforts formed the foundations of a tune that highlights creativity at its core, and catharsis in its choruses. Lloyd explains, “I don’t think I can ever leave the negative thoughts aside entirely and this song is explaining just that. I just have to learn to live with it and embrace my flaws. Shadows will always follow.”

‘Shadows’ narrates the idea that, sometimes, our actions implement our feelings, rather than our truth. In an ode to empowerment, he continues, “I hope this song encourages others to recognize if you have any flaws or stuff that you should work on and get right to it. Don’t wait to be your best self.”

Racking up over four million streams for his previous releases and garnering acclaim from the likes of Complex, Teen Vogue, Wonderland Magazine, Rolling Stone, PAPER, Live Nation’s Ones to Watch & On The Radar, Exclaim!, Source, Revolt, Sniffers and Hip Hop DX, to name a few, Myles Lloyd is tipped to be one of the hottest artists for 2023 and beyond. Have a listen to the stunning single below…

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Emerging Rap Rock artist Rex Arcum teams up with Syano for genre bending EP ‘COMPOUND’

After setting Ireland’s underground alight with their eclectic fusion of hip-hop and rock, Cork’s REX ARCUM and SYANO release their joint effort EP ‘COMPOUND’ on June 2nd. Having been featured on Spotify’s Misfits 2.0, RTÉ and Nialler 9 with the EP’s lead single ‘LOTTO BOY’, the pair of rising artists are certainly ones to watch from the Emerald Isle.

The EP mirrors Rex Arcum and Syano’s live shows, driven by creative hip-hop samples and monstrous 808’s which are seamlessly blended with distorted guitar, gritty drums and powerful vocals. With tracks
featuring Nashville’s MNERVA, Brampton’s Spitty, Cork’s LG4 Ness and mixed/mastered by Brody (Nothing, Nowhere., Wicca Phase Springs Eternal, Freddie Dredd), this genre defiant EP expels unfiltered frustration and emotion as it tackles a host of negative aspects seen in society in Ireland.

Having kicked off 2023 with a sold-out headline gig in Fred Zeppelin’s Cork, as well as performing at a packed out Cork Rising in Cyprus Avenue and Absent Hip-Hop Night in Galway, Rex Arcum is touring Ireland in September with major support acts to be announced, it will be an explosive tour that’s not to be missed.

‘COMPOUND’ was released on 2nd June…have a listen to the explosive EP below…

Must Listens: CLIQUE, TOO BAD

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