Song of the Day: Uncool – Loren Aronov

As a singer-songwriter growing up in Toronto, LOREN ARONOV had big dreams of becoming a pop star. She wrote and performed songs that portrayed a certain persona, more to please others than herself. Having just turned 14, she has decided to stop trying to live up to outside expectations and to instead be real with herself.

What she can promise listeners is genuine honesty from the heart and mind of a young girl living out her teenage years. ‘Uncool’ is exactly that, inspired by feeling like the odd one out among her peers at school; lonely and even unwanted. She soon accepted that some of these labels make her unique, and that personal obstacles could be used to propel her music. Check out ‘Uncool’ below…

Tilly Valentine Delivers New EP, ‘Half Empty/Half Full’

BBC 6-approved singer-songwriter TILLY VALENTINE‘s new brand EP, ‘Half Full/Half Empty’ symbolises love and loss, with each song is written from a different perspective taking us on a journey from hope to heartbreak.

Pop and soulful soundscapes set the tone for the EP, with hints of jazz and R&B. The optimistic narratives in opening tracks ‘Plus One’ and ‘Gin & Tonic’, tell the story of meeting your perfect match. Valentine’s love songs have been added to playlists such as New Music Friday, Riffs & Runs, Low-Key, Winter Moments, Starbucks and more. The EP later includes the sassy break-up singles, ‘XOXO’ and ‘Thinking of You (Déjà Vu)’.

The newest EP track, ‘Birthdays & Funerals’, is co-written with Easy Life’s producer, Ben Matravers, and samples real voice notes of Valentine’s loved ones. It’s about a relationship that has gone full circle; from growing together to grieving the loss. “Birthdays can be as hard as funerals when the ones you love aren’t there”, Valentine says. “Realising that you’ll never see someone again after a break up can be so heavy. It’s grieving a loss that feels like a death”.

Released last Friday (21st October), ‘Half Full/Half Empty’ is an honest and reflective EP that touches on both the good and bad experiences of love. Have a listen below…

Must Listens: XOXO, Thinking of You (Déjà Vu)

Crystal Starr Shares New Single, ‘Heart Failure + Video

Two-time award-winning recording artist CRYSTAL STARR releases her new single, ‘Heart Failure’, which chronicles the misfortune of encountering a toxic relationship and how someone tends to lose a sense of themselves through cold blue heartbreak.

Co- written with Keith Harris, best known for his work on the Black Eyed Peas,’ “Imma Be” and Estelle’s “American Boy,” ‘Heart Failure’ brings the amped-up crossover appeal on full display which features artist, songwriter, and founder of Music and Robots, Mr. Robotic.

Dubbed “The Girl with the Golden Voice” by The Source Magazine, Crystal encapsulates past and present iconic pop stars, including, J. Lo, Alicia Keys, Aaliyah, and Whitney Houston. The singer has been entrancing audiences and sharing stages around the world with Jessica Simpson, Ariana Grande, Stevie Wonder, Kanye West, John Legend, Paul Stanley, Drake, and Lady Gaga.

Taken from her forthcoming album Popstarr, ‘Heart Failure’ was released Last Friday across various music platform. Check out the video below…

Lady Pulse Lures Us With Single, ‘Who Loves You (Who Do You Love)’ – Out 21st October

Following the success of lead offering ‘Rhythm Stick,’ hot track ‘Who Loves You (Who Do You Love),’ is the second single release from LADY PULSE’s forthcoming album ‘No Romance Without Finance.’ This multi-talented vocalist/choreographer/performance artist has caused quite a stir and garnered critical acclaim when she dropped her debut album, ‘Absolutely Ruthless,’ less than a year ago.

Discovered by the Florida-based production team of DIO + KLEIN, Lady Pulse appeared right before the pandemic at an after-hours club in South Beach, freestyling to an adoring audience that were obviously in the throes of some type of sexual rapture – completely under the spell of her voice and highly suggestive dance moves.

Now I have a feeling you will be left mesmerised by her latest single. Have a listen to ‘Who Loves You (Who Do You Love)’ below coming out this Friday 21st October…

Soulful Pop/R&B Singer Jen Ash Shares New Single, ‘Crush On You’

JEN ASH‘s new single, ‘Crush On You,’ takes inspiration from classic R&B icons of the 90s, while incorporating modern pop elements to introduce a fresh and uplifting melody.

When asked about her music, Jen says, “I have some memories in my life that are related to specific songs. I want people to relate some parts of their life to my music. I wanna tell them that they are not alone…that we all feel the same at some point. Music is the best way to tell people: ‘I understand what you are going through and I’m with you.”

Born in Lebanon and raised in France, the globe-trotting pop/soul singer-songwriter had a successful stint as a professional basketball player and left it all behind and moved to Los Angeles to pursue her music career. She’s been performing in LA since 2018, releasing a string of acclaimed singles, which have racked up over 100K Spotify streams. Now, the blonde beauty has hooked up with award-winning PR firm, MTS Management Group for the release of her latest track. Here’s your chance to check out ‘Crush On You’ below…