Tag: unsigned music

Song of the Day: True (Live) – Ryan Hylton

As part of Platoon’s new EP, ‘A UK Gospel Celebration,’ rising star RYAN HYLTON exclusively shares his single ‘True,’ a musical creation that delves deep into the human experience. The song’s powerful message resonates with the challenges individuals face when chasing success, compelling listeners to question their relationship with fame and materialistic desires.

Hailing from London, UK, Ryan Hylton made a dynamic entrance onto the music scene with the release of his EP, ‘Journey, in May 2020.’ These heartfelt songs deeply resonated with audiences, showcasing Ryan’s exceptional talent and conveying profound messages.

Later in 2020, Ryan Hylton unveiled his highly anticipated debut studio album, ‘Legacy.’ This remarkable album achieved notable success, reaching the 13th position on the UK Apple Charts for Gospel music. It was a testament to Ryan’s ability to connect with his listeners and deliver music that strikes a chord.
Influenced by renowned artists like Jonathan McReynolds, Justin Bieber, Tauren Wells, H.E.R., and homegrown talents Ernie Toppin and Nathan Palmer, Ryan has crafted his own unique musical style. He draws inspiration from their exceptional talent, infusing his songs with powerful messages of faith and hope.

‘True’ serves as a compelling invitation to navigate life’s journey and discover what genuinely matters. Drawing inspiration from the evolving sounds of Justin Bieber, Ryan infuses his music with a refreshing summer vibe, expertly blending funky grooves and infectious choruses. Through his captivating melodies, Ryan instils a sense of hope and embarks on a quest for personal truth and authenticity.
In the words of Ryan himself, “You’re my strength when life’s tough, my identity in you is worth more than fame.”

‘True’ weaves a fresh and crisp pop-woven vibe throughout, with Ryan’s melodies and lyricism providing a harmonious and relatable cause for his audience and beyond. His soft and luscious vocals provide the perfect platform for Ryan to shine, and he does so in spades in ‘True,’ further showcasing his talent and affirming his potential as one of the most influential Christian artists of our time.

Have a listen to Ryan’s stunning single below…

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Arlo Maverick shows gratitude for ‘Day Ones’ in new video

Canadian hip-hop artist ARLO MAVERICK is sharing a new video for his track, ‘Day Ones,’ a song of appreciation for all the people in his life that have supported him since the beginning. The soulful trap-inflected tune will appear on his forthcoming album, Blue Collar, slated for release 20th October 2023.

A detour from Maverick’s cerebral rhymes and biting commentary, he switches up his usual flow to flex his singing skills while offering a simple message: appreciate and hold the loyal people in your life close. The video features a montage of friends, family, and loved ones over the years. Appropriately arriving ahead of Thanksgiving weekend, it’s a tender show of thanks to the community that lifted him up – and the haters that made him stronger – in his quest to make something out of nothing.

“The music video features archival footage of people who were on or tied to a label we ran in the 2000s, called Music For Mavericks, including members of Politic Live, Kreesha Turner, and others,” said Arlo Maverick. “We were a family in a lot of ways and we all keep in touch so I thought it was fitting to centre this video around them. Everyone at the table is part of this legacy. With hip-hop celebrating 50 years, this video in some ways pays tribute to Edmonton’s hip-hop history by showing some of today’s leaders in the culture like K-Riz and Mouraine when they were first starting out.”

While the previously-released Blue Collar single, ‘Night Shift,’ revealed the hard work and sacrifice of those working to get ahead, ‘Day Ones’ shows the importance of appreciating the people who have stood by through it all.

As Maverick says, “For entrepreneurs, the road to success is extremely lonely, but there are always the handful of people who help you achieve your goals. This song acknowledges and celebrates them. I hope this song gets listeners into a thankful mood to show gratitude to the people that have always had your back.”

Check out the video for ‘Day Ones’ below…

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Song of the Day: Ghetto Love Story – D Double E

The trailblazing 2022 MOBO Award winner D DOUBLE E returns to the mic with his new solo single ‘Ghetto Love Story’. Produced by the phenomenal TenBillion Dreams, the track marks the start of a new sonic journey Double is set to take his fans on over the coming months. Leaning into his downtempo sensibilities, his clever and cheeky lyrics take us on a journey of love and lust over a dark, atmospheric instrumental lush with strings and thudding basslines.

Alongside release of the single, D Double E announces his biggest London headline show to date at KOKO on the 24th November. An incredibly special performance at one of the city’s most iconic venues, Double’s incomparable stage presence and crowd melting adlibs will be backed by the Steam Down.

As visually enticing as he is sonically, the video directed by Femi Oyeniran & Nicky Slim Ting Walker is set at a grand country home where the ghetto love story unfolds. A dapper Double and the main female character are seen in exquisite surroundings as Double unfolds his tale of the ups and downs of love. Check out the video below…

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Zaneita unveils her new track, ‘Meant 2 Be’

ZANEITA, a burgeoning talent from North West London, releases her brand new single ‘Meant 2 Be’.

The record, produced by Joonatan Kilpua, expertly blends elements of R&B and Pop, exploring the theme of love at first sight. In ‘Meant 2 Be,’ Zaneita delves into the emotions of attraction and the uncertainty that often accompanies such encounters. The track contemplates whether the feelings experienced in a spontaneous moment are influenced by the situation or are indicative of a deeper connection. Zaneita’s storytelling prowess comes to the forefront in ‘Meant 2 Be,’ with her smooth vocal delivery layered upon the uplifting bounce of the beat.

‘Meant 2 Be’ is now available on all streaming platforms. Check it out below…

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Song of the Day: Hold It Down – Spencer Elmer

After a flurry of acclaimed releases, SPENCER ELMER returns with ‘Hold It Down’, an ode to the delicate balancing act between relationships and career. As Spencer soars as an artist, his hunger for success overrides his desire for romance forcing it to take a backseat as he confidently climbs to the upper echelons of the music industry. His careful and considered lyricism overlays a pulled-back instrumental set with soothing guitar strings and a feathery melody, resulting in a downbeat track that is almost melancholic – a sound that we’re yet to hear from Spencer.

The mellow visuals sees Spencer exploring London with his mates dressed in the finest streetwear, a visual that is not dissimilar to what a day in the emerging rapper’s life would usually look like. Spencer’s confidence shines in front of the camera, showcasing his natural talent and skill for captivating an audience.

The follows Spencer’s recent releases ‘Far From Rude’ featuring one of the UK’s most respected rappers and songwriters JAY1, and bouncy, tongue-in-cheek cut ‘Calm Like Kim’, as well as following his recent signing to LA-based record label 10K Projects earlier this year.

The third single lifted from upcoming EP, ‘Hold It Down’ shows fans a new side to Spencer, showcasing just how versatile he can be and solidifying his position as a formidable new artist on the scene. Check out the video below…

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