Chicago Hip Hop artist, FRESH MONEY, is an emerging star in the Midwest market. His latest project ‘Perception Of Money’ is quickly circulating in the city of Chicago and around the region. Gaining plenty of notoriety with leading single, ‘When We Popout’ featuring Drill Music standout, Memo 600, and produced by Arcaze, ‘Perception Of Money’ is a solid project
Fresh Money states, “I’m a versatile artist I can rap or I can get melodic… My music makes you feel happy about life and makes you want to do something to get some money…”
Check out ‘Perception of Money’ now! And stay tuned for new releases and more content from Fresh Money.
Canadian hip-hop artist ARLO MAVERICK is sharing a new video for his track, ‘Day Ones,’ a song of appreciation for all the people in his life that have supported him since the beginning. The soulful trap-inflected tune will appear on his forthcoming album, Blue Collar, slated for release 20th October 2023.
A detour from Maverick’s cerebral rhymes and biting commentary, he switches up his usual flow to flex his singing skills while offering a simple message: appreciate and hold the loyal people in your life close. The video features a montage of friends, family, and loved ones over the years. Appropriately arriving ahead of Thanksgiving weekend, it’s a tender show of thanks to the community that lifted him up – and the haters that made him stronger – in his quest to make something out of nothing.
“The music video features archival footage of people who were on or tied to a label we ran in the 2000s, called Music For Mavericks, including members of Politic Live, Kreesha Turner, and others,” said Arlo Maverick. “We were a family in a lot of ways and we all keep in touch so I thought it was fitting to centre this video around them. Everyone at the table is part of this legacy. With hip-hop celebrating 50 years, this video in some ways pays tribute to Edmonton’s hip-hop history by showing some of today’s leaders in the culture like K-Riz and Mouraine when they were first starting out.”
While the previously-released Blue Collar single, ‘Night Shift,’ revealed the hard work and sacrifice of those working to get ahead, ‘Day Ones’ shows the importance of appreciating the people who have stood by through it all.
As Maverick says, “For entrepreneurs, the road to success is extremely lonely, but there are always the handful of people who help you achieve your goals. This song acknowledges and celebrates them. I hope this song gets listeners into a thankful mood to show gratitude to the people that have always had your back.”
After a flurry of acclaimed releases, SPENCER ELMER returns with ‘Hold It Down’, an ode to the delicate balancing act between relationships and career. As Spencer soars as an artist, his hunger for success overrides his desire for romance forcing it to take a backseat as he confidently climbs to the upper echelons of the music industry. His careful and considered lyricism overlays a pulled-back instrumental set with soothing guitar strings and a feathery melody, resulting in a downbeat track that is almost melancholic – a sound that we’re yet to hear from Spencer.
The mellow visuals sees Spencer exploring London with his mates dressed in the finest streetwear, a visual that is not dissimilar to what a day in the emerging rapper’s life would usually look like. Spencer’s confidence shines in front of the camera, showcasing his natural talent and skill for captivating an audience.
The follows Spencer’s recent releases ‘Far From Rude’ featuring one of the UK’s most respected rappers and songwriters JAY1, and bouncy, tongue-in-cheek cut ‘Calm Like Kim’, as well as following his recent signing to LA-based record label 10K Projects earlier this year.
The third single lifted from upcoming EP, ‘Hold It Down’ shows fans a new side to Spencer, showcasing just how versatile he can be and solidifying his position as a formidable new artist on the scene. Check out the video below…
After featuring on the NEW LEASE MUSIC charts over on instagram, claiming the Music Video of the Month title for visuals for track ‘Reach 4 The Stars’, Inspirational rapper MIKE BODY returns with another set of visuals for track, ‘Afterglow’. The single is taken from his latest album, ‘Man Myth Legend’ which claimed the Album of the Month top spot back in May.
Prolific award-winning Canadian rapper CLASSIFIED releases a powerful new single ‘People’ via HalfLife Records / Big Story Entertainment and available via all streaming services.
Written and produced by Classified, ‘People’ is a commentary on the selfishness, divisiveness, and lack of empathy in society, suggesting that humanity is collectively responsible for the problems we face and that everyone needs to come together and unite as one. In the track Classified emphasizes the need to focus on the commonalities among people, rather than dwell on irrelevant differences.
“People was a difficult song to write, but I believe that its message needs to be talked about with the current state of the world,” says Classified. “I see so much separation in society stemming from arguments on race, religion, gender, orientation – and at the same time, so many bigger problems in our world being ignored because we are caught up in these differences. One day, I was just like ‘I’m sick of everybody’ and started writing this song. Even though it might come off as negative, I believe that people who actually pay attention to lyrics will understand that this song actually delivers a POSITIVE message, and I HOPE that it brings people together.”
The video for ‘People’ was shot in Classified’s hometown of Enfield, NS by Brothers Boyd (Classified and his brother Mike Boyd). Like the song, the video is evocative and emotionally resonant and urges for a change in perspective and a greater sense of unity for a better future.
‘People’ is the first release in a new partnership between Classified’s HalfLife Records and Big Story Entertainment. Based in Toronto, Big Story Entertainment is dedicated to providing a platform for unique voices in the music industry.
In 2021, Classified released Retrospected, an acoustic hip hop album covering his greatest hits and fan favorites. Retrospected turned into a 40-date sold-out tour across Canada, a win for Artist Innovator of the Year at the 2023 East Coast Music Awards, and a 2023 JUNO Award nomination for Rap Recording of the Year. Classified also launched his autobiography Off The Beat ‘N Path, which shot to No. 1 on Amazon’s Pop Biographies chart.
As one of the most influential hip-hop artists in Canada with over 250 million streams globally, the multiple JUNO Award winner hosted the 2014 JUNO Awards and has a combined 30 nominations and 10 wins between the MuchMusic Video Awards, JUNO Awards, and East Coast Music Awards.
Check out the compelling video for ‘People’ below…
New Lease Music 