New Music Video: It’s Like That – Fliptrix

Solid UK Hip Hop contender FLIPTRIX  releases visual for latest single ‘Its Like That’, the first insight his forthcoming album project ‘Inexhale’.

A no holds barred lyrical shelldown from start to finish over an incredibly smooth Joe Corfield production, ‘It’s Like That’ is the return to the airwaves for FLIPTRIX who released his immaculate ‘Patterns Of Escapism’ LP over a year ago. A word play masterpiece that sits in a dreamlike haze, ‘It’s Like That’ continues to show the multifaceted depths of this hot emcee as the track sees him begin to experiment with varying styles and rhythms that are a step away from his usual boom-bap style; something that is an ongoing recurrence throughout the album as a whole, which he describes as “a breath of fresh air that will hit you like a hurricane.“

The South London rapper become a pioneer and integral part of the UKHH scene. Releasing an impressive 7 projects since 2007, he is also a member of super group The Four Owls, who dropped 2 of the most classic records in UK Hip Hop history (‘Natures Greatest Mystery’ in 2011 & ‘Natural Order’ in 2015), have successfully toured the world numerous times and collaborated with the legend DJ Premier on the monumental ‘Think Twice’ single.

Alongside his artist success, FLIPTRIX is also the founder and director of independent label ‘High Focus’, which has spearheaded the UK Hip Hop movement for the last 8 years, being responsible for releases such as Rag’n’Bone Man’s early projects which set him firmly on course for superstardom, and most recently achieving an independent Top 40 with Ocean Wisdom’s Wizville album earlier this year. The label, which began in 2010, has previously been nominated for best small label at the 2015 AIM awards, whilst its YouTube channel HighFocusTV has gained over 132 Million views and boasts almost 250,000 subscribers.

Continuing his independent reign, FLIPTRIX releases ‘It’s Like That’ via High Focus with the video launching via YouTube. The visuals pay homage to the pirate radio scene that had a huge part to play in the birth & incubation of urban music in the UK as they follow FLIPTRIX taking over London’s radio frequencies guerrilla warfare style. The creative visuals wrap perfectly around the sonics and tone of the record thanks to camera focus, lighting and edits making this piece of original, captivating and quality output a real statement for the ‘Inexhale’ album announcement….check it out…

 

 

New Music Video: Kop That S**T – Aystar

Relentless in both his honest lyricism and heavy delivery, AYSTAR has shot to the top of the Scouse rap masters. The release of his brand new mixtape ’Scousematic 2’ coincides with the video release of the video ‘Kop That Shit’, which dropped exclusively on P110’s channel and has already close to 100,000 views just 48 hours in. ’Scousematic 2’ has entered the iTunes Hip Hop/Rap Album charts at number 8 (currently at number 10) and charted at number 42 (currently at 100). The hypnotic string-led instrumental of ‘Kop That Shit’ compliments his smooth yet robust flow and his perceptive lyrics paint a vivid picture that drops into the sing-a-long hook.

The UK rap landscape in the last few years has notoriously been redefined and what used to be a London centric scene has now rippled through the UK to discover talent from all of its corners. Hailing from the North-West, AYSTAR is among the likes of Bugzy Malone, Mist and Coco representing the sound alongside a standout accent. He first launched onto the scene with his notorious YouTube freestyles and diss tracks, which went onto catch the attention of fellow rap stars such as K-Koke. Taking AYSTAR under his wing K Koke invited him down to London to work on music and join the collective USG, concluding to the infamous SBTV cypher featuring K-Koke, Geko (Manchester) and a young Aystar. He also caught the attention of Giggs who later featured him on ‘The Best’ taken from his Landlord album.

Receiving acclaim from The Guardian they featured him in an article commending the northern rap scene-‘“Why doesn’t everyone rap in scouse?”. As well as BBC Radio 1 and 1xtra’s Charlie Sloth who gave him the platform to showcase his talent on the legendary Fire In The Booth and he later featured on Charlie Sloth’s album ‘The Plug’ among artists such as Ghetts, Fredo, 21 Savage, Giggs, Abracadabra and many more.

AYSTAR has now grown to become the voice of the Liverpool’s urban youth and has helped pioneer the movement to get Liverpool on the map. His latest project ‘Scousematic 2’ is guaranteed to create further kudos and awareness as his reach to both national and international heights continues.

Check out the video for ‘Kop That Shit.’

 

New Music Video: Not Everything – Amun

Last month AMUN released ‘So Cold’, presenting flawless vocals, chic imagery and a hazy aura, which sparked the support of music tastemakers such as Twin B and DJ Ace, plus rapturous comments via the video debut on Link Up TV. Returning with the second track taken from her newly released EP, ‘Separate’, the 22-year-old British-Somali singer/songwriter immediately adds DJ Target to her ever-growing list of supporters as the premiere for latest single, ‘Not Everything’ makes for a boldly beautiful addition to her freshly unearthed music catalogue.

Born and raised in London AMUN has partnered with Perpetuity Music for the release of the EP, who have been responsible for numerous music acts now well established in the UK Urban scene. Each track on the EP portrays the lessons, experiences & childhood tales that many can relate to: ” ‘Not Everything’ is about being yourself, even if people don’t take you as you are, don’t change, just be yourself’ says AMUN describing her work.

Delve into the world of AMUN and discover ‘Not Everything’, from the stunning 5-track offering ‘Separated’.

New Music Video: Letter Back – K Koke

Alongside the release of his 6 track EP ‘FFF PRISON’, which went straight in to the iTunes Hip-Hop chart at number one, K KOKE has dropped a new music video entitled ‘Letter Back.’

His EP takes us through a riveting journey of his time in prison, through his lyrics each song is trickled with a strong sense of self-realisation not just musically, but also personally. It is such a well-articulated account of the frustrations he feels as a man wrongly accused and having to face hard time. This EP takes it up a notch and takes a hard look at life from an inmate’s perspective and the effect it has on his family.

The harsh and restricting life of an inmate is really explored in this music video. ‘Letter Back’, as the name suggests, is a letter from a frustrated father to his family while he is in prison and missing all the core moment that make a dad, a dad. This video really tugs at the emotional heartstrings as it brings to life the inability for a man to see his child grow up. With visuals by Kye Taliana, the video has almost clocked 100,000 views in the few days since its release.

Featuring UK favourites Maverick Sabre, Dappy, Big French and Angel across the EP, to date FFF Prison has taken the Rap scene by storm. Charlie Sloth awarded ‘Letter Back’ with a prestigious record of the week across Radio 1. Now with the release available across all outlets and performing at the top of its genre, it’s clear to see K KOKE still has a compelling influence on the UK Rap game.

Check out the video for ‘Letter Back’.