Song of the Day: Forgiveness – The High Breed

UK-based hip-hop collective THE HIGH BREED make their return to the scene with single “Forgiveness”, their first release of 2021. The track showcases the collective’s unique hip-hop style, effortlessly blending conscious, relatable lyricism with hypnotic, trap-infused production.

‘Forgiveness’ starts with an organ-inspired synth that instantly connects you to the song’s biblical theme, with the rolling drums and piercing hi-hats giving the song the punch it needs to deliver its weighty philosophical message.

Speaking more on the track, The High Breed say, “‘Forgiveness’ is an honest dialogue about what forgiveness truly means to the individual who has done wrong in a world full of self-denial. It is an expression and an acceptance of the ‘shadow self’, a vulnerable confession about the darker nature of our humanity and a poetic discourse on the morality of the human soul, highlighting the battle between virtue and temptation that no person throughout any age has ever been free from.”

Having gained traction with a string of releases last year, such as ‘Star Dwellers’ and ‘Meet the Gods’, and receiving support from BBC Introducing, the independent DIY collective are set to continue their momentum with single ‘Forgiveness’, now on all platforms.

SVMI Returns With Track, ‘Milan’ From ‘Ma Mood’ EP

With his previous single ‘P.O.P (Hold It Down)’ garnering strong support and rave reviews in the few weeks since its release from tastemakers such as BBC 1Xtra, KISS Fresh, Capital Xtra, Notion, Noctis Magazine, GRM Daily, Mixtape Madness and Link Up TV, Manchester rising star SVMI is not resting on his laurels and is circling right back with a new offering titled ‘MILAN’, which is produced by long-time collaborator LiTek (Rag’n’Bone Man, Bugzy Malone, Central Cee) and will lead up to the release of his debut EP with NQ Records titled Ma Mood on June 25.

Speaking about the inspiration behind ‘Milan’, SVMI says, “the track is me wanting to get out of town to escape the drama and negativity. I was tired of people getting onto me for doing music, and you can hear me responding on the verses. There was a lot going on when I made this song, from girl trouble to dealing with jealousy and spite, and the track perfectly captured my frame of mind. I wrote the song just when I was making that transition into being an artist and that’s not as easy as people think. Sometimes you just want to drop everything and fly away”.

Having broken into the scene in Manchester as a teenager creating captivating music videos for the likes of Aitch and Izzie Gibbs, SVMI began making music himself a couple of years ago and has already amassed nearly five million plays, bolstered by his breakthrough single ‘Bait Lies’, which blew up last summer, as well as fan-favourites ‘Old Friends’ and ‘Timeout’. Championed by tastemakers, critics and fans alike, SVMI is not only one of Manchester’s new rising stars pushing the Northern music scene forward, but he is also proving to be one to watch in UK music for 2021.

Check out the video for ‘Milan’ below…

Song of the Day: Cruel – Jessica Wilde

The third single taken from Wilde’s debut album, out later this year, ‘Cruel’ signals her delving back into her first love, a toxic relationship that inspired a harnessing of her bisexual identity but also led her to addiction – a subject she’s tackling on her debut album.

Co-produced with producer Jay Nebular and Grammy award winning producer Kiris Houston who have worked heavily with the likes of The Disciples and Little Mix, ‘Cruel’ has a nice lazy summer haze 90’s classic hip-hop and R&B vibe where Jessica is at her most cutesy, sultry but equally dangerous as her lyrics offer a little sting in the tail. The official visual tracks Jess wandering South London, paying homage to a nostalgic look & flava, shot on disposable cameras and VHS, it gives an authentic feel, themed throughout the album. Check it out below

Rising Star SVMI Drops Single, ‘P.O.P (Hold It Down)

Following the breakaway success of his viral hit song ‘Bait Lies’ that has amassed over three million plays and tracks under his belt like ‘Old Friends’ and ‘Timeout’ nearing a million plays, which have seen him garner strong support from BBC 1Xtra, Capital Xtra, GRM Daily, Link Up TV, Mixtape Madness and BBC Introducing, fast-rising Manchester artist SVMI circles back to unveil his latest single, ‘P.O.P (Hold It Down)’, having also just signed to Northern music and entertainment powerhouse NQ Records (Aitch, WhyJay).

Produced by LiTek (Rag’n’Bone Man, Bugzy Malone, Central Cee), ‘P.O.P (Hold It Down)’ is an infectious melodic rap track with smooth R&B leanings underpinned by a bouncy bassline and lush synths, over which SVMI showcases his catchy flow, rap skills, smmoth vocals that have made him one of the most exciting young prospects coming out of Manchester this year.

Sampling the viral Donna Goudeau ‘I’m legally blind’ meme, which also informed the title of the track, SVMI confesses that the inspiration for ‘P.O.P (Hold Me Down)’ comes from wanting to go on a spontaneous ‘baecation’ with someone new. The accompanying music video, directed by SVMI himself and Archie Erskine, brings the track further to life and captures a day in the life of a young creative enjoying the process and taking it all in his stride.

So here it is…check out the video for ‘P.O.P (Hold Me Down)’ below…

Fabian Secon Returns With Single, ‘Hey Girl’

Genre-bending artist, FABIAN SECON has returned with his brand-new single, ‘Hey Girl’, which taps into his love for pop-punk.

Speaking of his latest release, Fabian says, “I’ve always wanted to expand more into the punk/pop-punk world, as this comes very naturally to me. The melodies in my music have always been inspired by alternative, pop and rock music, so it was an obvious progression. A typical Fabian Secon track has generally been slower in tempo and chilled, so it feels great to be able to keep evolving and explore new sounds.”

Recounting the tails of a rollercoaster relationship, the self-written and produced track is another impressive addition to Fabian’s growing discography, which currently stands at a staggering 35 million streams globally across all platforms, a huge feat for the independent DIY musician.

Why not check out the accompanied visuals directed by Theo Batterham.