After piling up millions of streams and earning critical acclaim from Lyrical Lemonade, EARMILK, HotNewHipHop, and more, Chattanooga, Tennessee’s brightest star SLATT ZY reveals the new emotionally charged single and music video ‘Beautiful Scars.’
On the track, 808s skitter beneath the airy production as his melodic rhymes exert a magnetic pull. It culminates on the hypnotic hook, “I make the struggle look beautiful.” In the accompanying visual directed by ZAEVISUALS, he raps to the camera in front of a cold city backdrop. The clip intercuts moments of Slatt Zy outside with intimate romantic moments under a grainy filter. The momentum mirrors the ebb and flow of his unpredictable cadence.
Slatt Zy has turned heads throughout 2021. ‘Lean On’ has amassed nearly 2 million video views with ‘Don’t You Fold’ nearing the million mark too. The two tracks showcase his versatility as he details his biggest struggles and celebrates his unlikeliest triumphs. Together, they’re a captivating reintroduction to his melodic, reflective trap music.
Capitol Records recording artist NIJA captures the dizzying effect of a recurring, post-last call rendezvous in the official video for her new single, ‘On Call.’ She shot the clip in Los Angeles with director Jay R. Weneta (Lil Uzi Vert, Yung Bleu), who also helmed the video for her previous single, ‘Finesse.’
‘On Call,’ which was produced by Ambezza (Drake, Future, Tinashe) and Larkin Noir, earned widespread praise upon its release last month.
Receiving support from Spin Millz on Reprezent and Kalex Willzy on This Is Westside, Direction Recordingz and London’s upcoming artist, ASHTON RUSSELL release the brand new single ‘Might Aswell’.
Accompanied by cinematic visuals directed by Ashton himself and Sponge, the radio-ready anthem sees Ashton delivering melodic vocals amongst bars that echo the sentiment of living a ‘YOLO’ lifestyle at life’s crossroads.
With his ability to create a genre-fluid sound, Ashton endeavours to become a household name with this impressive new single. The piano-laced production on this record comes from Power and Zay.
FLYGHT CLUB‘s latest single, ‘Quaalude’ narrates succumbing to a moment of weakness and regrettably ending up hurting someone who you love dearly. The accompanying music video further portrays this story, with the artist confiding:
“I came up with a story where a guy is left to himself as his girlfriend goes on a work trip. Seeing this as an off day, he agrees to meet up with his college buddy and go partying. Before hitting the club, they decide to take quaaludes. The guy ends up meeting a girl and going over to her place before blacking out. The guy wakes up the next day with no memory of the previous night and feeling guilty about having cheated on his girlfriend. He finds himself tied to a bed. The girl from the night before turns out to be a satanist and plans to sacrifice the guy for a ritual. I found this situation so interesting to write about as it also brought in instant karma and crazy repercussions to cheating.”
This lapse of judgment is conveyed through sensual instrumentation reminiscent of The Weeknd. Featuring vocals from fellow artist Brandt, ‘Quaalude’ emits a laid back, sluggish vibe. A slightly off-beat ticking sound that plays throughout the track represents being under the influence of a slow sedative drug such as a Quaalude, where time flows slower and switches pulses, leading to a false sensation of two separate streams of time flowing simultaneously.
Flyght Club is the contemporary musical project of Indian artist Shauvik Sharan. Having moved to Los Angeles to pursue his music career, Flyght Club’s music demonstrates his extreme versatility, exploring a multitude of genres and themes, with every song being made to cater to different moods and emotions, essentially leaving him unchained from the boundaries of musical genres.
Originally from Pune, India, Sharan grew up on classic rock artists such as Led Zeppelin, Eric Clapton and Pink Floyd, all of which contributed to his strong foundation in music and inspired him to pick up and master the guitar. His time spent in Los Angeles allowed him to master the art of production and engineering, as well as singing and songwriting, shaping him as the artist he is today.
Watch the official video for the dreamy single below…
Grammy-nominated artist MASEGO puts a trap jazz spin on the classic Rodgers and Hammerstein song, ‘Favorite Tings,’ which was first heard in The Sound of Music and has since become a holiday staple.
Masego, who has amassed over two billion combined global streams in his career to date, recently earned his first GRAMMY nomination. Studying Abroad: Extended Stay (EQT Recordings/Capitol Records), the deluxe edition of his acclaimed EP, is nominated for Best Progressive R&B Album. The collection includes the hit ‘Mystery Lady’ featuring Don Toliver, plus the beautifully reimagined ‘Mystery Lady (Sego’s Remix).’ Combined global streams of ‘Mystery Lady’ have soared past the 150 million mark.
He’ll kick off 2022 with a sold-out, four-night stand at Baby’s All Right in Brooklyn. Rosehardt will open at the January 6 and 7 shows. Devin Morrison, who collaborated with Masego on the recent single ‘Yamz,’ will perform as special guest at the January 8 and 9 shows. Masego will launch a headline tour of Europe and the U.K.. on February 11 in Warsaw. The run will wrap up at London’s O2 Brixton on March 13. Mereba will support on all dates.
‘Favorite Tings’ completes the trio of celebratory singles released by Masego in recent months. Released in October, ‘Garden Party’ ft. Big Boi and JID, has amassed 3.2 million combined streams and was praised by NPR as “a lush neo-soul single that unveils wonderland.” November brought ‘Yamz’ with Devin Morrison, which is climbing the Mediabase R&B chart and creating a buzz on Shazam. VIBE said, “‘Yamz’ demands the attention of R&B purists,” and went on to praise “the duo’s sultry singing and the song’s seductive production.” .
Masego is a singular talent and surprising presence who cites 1930s Harlem big bandleader Cab Calloway as a guiding spirit and was mentored by DJ Jazzy Jeff. His 2018 debut album, ‘Lady, Lady’, included the breakout hit single ‘Tadow.’ With more than one billion combined global streams, the song is certified Platinum in the U.S., Diamond in Brazil and Gold in Mexico.
‘Favorite Things’ was released last Friday (10th December) via EQT Recordings/Capitol Records. This will definitely kickstart your festive season…check out the visualizer below…
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