Jessica Wilde keeps the heat on with surprise ‘Cruel P2 ft. Laville’ / ‘Drugs Don’t Work’ single

JESSICA WILDE lands a surprise A/B side release, ‘Cruel P2’/ ‘Drugs Don’t Work’, as a 2nd part to her latest single ‘Cruel’ which landed her a feature on the official UK ‘Pride’ Spotify Playlist.

‘Cruel’ see’s Wilde delving back into a relationship that enabled her to come out as bisexual but also led her into addiction – a subject she’s tackling on her debut forthcoming album.

‘Drug’s Don’t work’ dives deeper into this toxic love story, a brutally honest description of what went down and how a relationship was controlled by addiction. This song takes on a raw, stripped back sound with gritty guitars and Wilde’s rap to tell the story, ‘When the Drugs don’t work, we just get hurt’.

The track comes with a one take visual, Wilde boldly telling the story to camera as she walks through the streets with onlookers caught off guard as she belts out the lyrics.

‘Cruel P2’, keeps the original ‘Cruel’ beat produced by Jay Nebula and Grammy award winning producer Kiris Houston (The Disciples, Little Mix). It embodies a summer haze 90’s classic hip hop and R&B vibe, layered with Jessica’s sultry, pleading vocals. This version has a twist, on the second verse we hear rising RnB star Laville who has collaborated with the likes of Big Narstie, Foreign Beggars, opened the O2 stage for John Legend and racked up over 500,000 streams for his latest album ‘The Wanderer’. His powerful and soulful vocals intwined with Wilde’s silky tones take the track into a whole new world.

Coming off the back of impressive Double A side release explicitly titled ‘Wasted’ / ‘F*ck U I’m Sober Now’, ’Body’ and ‘Cruel’, all part of her forthcoming album, a ride through mad parties, drunken nights, toxic relationships, love, regret, self-loathing, self-empowerment, self-love and going sober. Wilde opens a doorway into her past, returning full circle to her South London roots.

Time to check out Wilde’s Double A side release below…

Arlo Maverick Drops New Track, ‘Tap It’, Tackling The Issue Of Pursuing Generational Wealth.

Ahead of his highly anticipated Soul Merchant EP Today, Edmonton rapper ARLO MAVERICK unveils another track from the EP titled ‘Tap It’, a soca-inflected observation on the pursuit for generational wealth and security.

Directed by Maverick, the accompanied video revolves around a young woman from an immigrant family who disrupts the path expected of her to gain more social status. After moving to a new city for higher education, she loses focus and gets caught up in the party scene. Her father works hard to create opportunities for his daughter, as does her fiancé to ensure a better future for their own prospective family. In return, she racks up her father’s credit card without any concern for his debt, manipulates her fiancé back home to fund her lifestyle while meeting others on dating sites, and surrounds herself around other entitled people that encourage her behaviour.

A comment on socioeconomic mobility and narcissism as a social epidemic, the track is a chopped and mixed stew of soca, reggae, electro and hip-hop, elevated by vocalist Oozeela who brings his own Dominican roots to the song.

‘Tap It’ follows Soul Merchant’s lead single, ‘Hashtag,’ a song of protest about racial profiling and police brutality, which drew attention from Exclaim, CBC Radio, The Strombo Show, and CKUA Radio, among others. The EP explores the rapper’s personal reflections on the current state of the world, weaving brainy wit into his wordplay and an amalgam of influences. As with all Maverick releases, each track on the EP comes with a message to spark further conversation.

The Soul Merchant EP arrives on all streaming platforms on next Friday, 9th July…but for now, check out the video for ‘Tap It’

Watch Supreme’s Video For Latest Single, ‘Thug Thizzle’

Life ebbs and flows with various degrees of difficulty and hardship. Through much of his extreme lows in life, SUPREME attributes much of his resilience to the love from his friends and family. This uplifting theme of love is explored throughout his introspective debut EP Love Jones, released on all digital streaming platforms on last Monday (21st June).

Now the Hip-Hop newcomer revels with loved ones in his self-directed music video for the project’s lead single ‘Thug Thizzle’. Featuring a brief cameo appearance from his father Ghostface Killah (who’s also heard throughout the Love Jones EP), much of the video is shot in the streets of Supreme’s native Staten Island’s Wu-Tang Clan District. The video serves as the first of seven parts to Supreme’s short film, ‘Love Jones’.

Check it out below…

Song of the Day: Welfman – Wolf Castle

A follow up to the Apple Music-playlisted track ‘Gunna’, Canada-based Indigenous rapper/producer, Tristan Grant – aka WOLF CASTLE‘s single, ‘Welf Man’ demonstrates a blistering display of Grant’s penchant for cadence and rhythm, marrying influences drawn from Mac Miller’s LIFE, DaBaby, Tyler the Creator and Vince Staples. Thematically, the new single is a de-colonial, working-class banger all about being dope, stylish and intelligent.

“Welf” was an insult when I was in school, short for “Welfare” used to make fun of people who were poor,” explains Grant. “My family has had their struggles and so have a lot of other people where I’m from, so I wanted to make a song that said it was okay to be from that and to do what you had to do to get by. It was my way of saying “Screw you” to those people. The insult ironically also sounds like “Wealth” and I also wanted to abbreviate it to “W.E.L.F” standing for “Working Everyday Living Famous”.

‘Welf Man’ is the second installment from his forthcoming EP, ‘Da Vinci’s Inquest’ out via the Halifax, Nova Scotia label, Forward Music Group on 6th August. ‘Da Vinci’s Inquest’ follows on from his 2020 EP Gold Rush – which scored Grant nominations for two East Coast Music Awards: Rap/Hip-Hop Recording of the Year and Indigenous Artist of the Year.

Check him out below…

Check Out Banggz’s Video For Single, ‘Open Up’

Hailing from Ottawa, Canada BANGGZ‘s official video for single ‘Open Up’ paints a picture of a rather noxious relationship between a love interest and the man himself.

The three-minute production features the 22-year-old artist going on with his daily activities, ignoring his beau’s calls – but he eventually text her as though she had been on his mind throughout the day – ouch! With the vivid storytelling and descriptive video scenes, this piece is Banggz’s attempt to portray how toxicity affects relationships.

‘Open Up’ follows his hip-hop track ’21’, which, like his latest offering, is inspired by his life experiences. Being Nigerian, Banggz has also produced and released afrobeat influenced singles including ‘Jostice’ and ‘Yawa’.

Why not check out the video for ‘Open Up’, directed by Tani Olorunyomi under Banggz’s production company ‘Twelve07’.